In an era of ‘baddies,’ companies are racing to keep up with the influencer economy

By Ramishah Maruf, CNN New York (CNN) — The CPAP Baddies assembled in Vancouver, Canada. The first official hangout for users of the sleep apnea treatment device was an influencer-style event hosted by medical company ResMed, complete with merchandise, hors d’oeuvres and a photobooth. At a podcast-style corner, a host asked the attendees, who scored