For McDonald's and rivals, cheap deals no longer do the trick
General Montana
Archived
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August 12, 2026
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Fast-food chains found that discounts alone no longer drive traffic as customers expect menu innovation, quality and better experiences alongside value offerings.
Source: Missoulian MT | https://missoulian.com/search/?f=rss&t=article&l=50&s=start_time&sd=desc - Read Original
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